What is SMSound India? Music Distribution for Indian Artists & Labels
SMSound India is a Kolkata-based music distribution platform. Release to 150+ stores in 120+ countries, keep 100% of your rights and get paid in INR.
What is SMSound India?
SMSound India is a complete music distribution service built in Kolkata. It automates the slow, repetitive admin of releasing music and running a label, so you can focus on artists, fans and growth.
The short answer
SMSound India is a browser-based platform for independent artists and record labels. From one dashboard, on desktop or mobile, you can release music to 150+ stores in 120+ countries, work with artists and collaborators, read performance and earnings reports, and receive payouts in INR, while keeping 100% of your rights.
The problem SMSound India solves
Making music is the fun part. Everything around it is not. Streaming services do not take songs directly from artists, so every release has to go through an approved distributor. After that come metadata, ISRC and UPC codes, copyright checks, splits between collaborators, royalty tracking and payments.
Done by hand, that means spreadsheets, long email threads and hours that never go towards your music. SMSound India brings these tasks into one place and automates much of the work.
What you can do with SMSound India
Through the browser dashboard, an artist or label can:
Upload and release music
Upload once and deliver to all the major digital music services, including Spotify, Apple Music, Amazon Music, JioSaavn, Gaana and YouTube Music.
Manage artists and collaborators
Add the lyricist, composer, producer and performers to each release, and keep the credits and splits for everyone involved in one place.
See every report
Review streams, downloads and digital performances with the matching earnings, so you always know where your income comes from.
Get paid in rupees
Receive payouts directly in your Indian bank account, with no dollar conversion and no accountant spreadsheets.
Monetise YouTube
Use YouTube Content ID to earn from videos that use your music, and distribute your music videos as well.
Run more than one label
Manage several labels or imprints from the same place without juggling separate setups.
The time-consuming administration is handled for you. That leaves room for what actually grows a career or a label: artist relations, business development and promotion.
Where your music goes
SMSound India delivers to the services your listeners already use:
- Spotify, Apple Music and iTunes, with Shazam and Spatial Audio
- Amazon Music and YouTube Music, including Content ID and Vevo
- JioSaavn and Gaana
- Jio and Airtel caller tunes
- 150+ stores in total, across 120+ countries
Spotify releases typically go live within 24 to 48 hours, and the team helps with Spotify for Artists verification.
Built for India
Many global distributors treat India as one more territory. SMSound India was made in Kolkata for Indian artists, so the things that matter locally are core features, not add-ons.
- JioSaavn, Gaana and caller tunes as priority platforms
- INR payouts to your Indian bank account
- Correct language tagging for Bengali, Hindi, Punjabi, Tamil, Telugu and more
- Real human support by email, WhatsApp and phone from a team in Newtown, Kolkata
Comparing options? Read SMSound India vs DistroKid, CD Baby, Ditto & TuneCore.
Who is SMSound India for?
- Independent artists releasing a first single or a full catalogue
- Record labels that want to stop running releases and royalties in spreadsheets
- Producers and songwriters who want their work on every platform
- Regional-language artists who need correct metadata and caller tunes
- Creators who want video distribution and Content ID in the same place
Frequently asked questions
What is SMSound India?
SMSound India (also known as SM Sound India) is a music and video distribution platform based in Kolkata. It delivers releases to 150+ stores in 120+ countries and pays you in INR.
Do I need to install anything?
No. You use SMSound India from your browser, on desktop or mobile.
Do I keep my rights?
Yes. You keep 100% of your master rights, with no label contract and no waiting for a slot.
Can I upload directly to Spotify?
No. Spotify only accepts music through approved distributors. Upload to SMSound India and your release is delivered for you.
How do I contact SMSound India?
Email support@smsoundindia.com, message us on WhatsApp at +91 80178 02287, or visit CA 170, 1B, Street No CA 209, Newtown, Kolkata, West Bengal 700163.
Release your music with SMSound India
Upload once, reach 150+ stores in 120+ countries, keep 100% of your rights and get paid in INR.
